The following is an outline/description of the nature, content, and overall approach to putting together Case #2, the Comparative Risk Assessment.
A. Introduction – A brief introduction of the two companies under comparison. Space-wise, more should be written for the company that was not selected for Case #1 (i.e., if Target was selected for Case #1, then more should be done in the Introduction for Costco). Both companies do need to be “introduced”. The length of the introduction of the new company should be at least 2-3 paragraphs; the other should be 1-2 paragraphs in length.