Discussion Forum on Volkswagen and eBusiness Assignments | Online Assignment Services

Next week we will be analyzing a case study about Volkswagen.  One of the disruptive applications of information technology being strategically employed by Volkswagen in order to further differentiate them from competitors is Virtual Reality (VR).  Here is a short 3 minute video overview of the project they initiated with a third party (Aminech) to develop a “VR experience that sells”:

Click here to access the video: https://www.youtube.com/watch?v=MjllI4vW2WA (Links to an external site.)

What other types of emerging technologies or digital disruption can you think of that might affect how Volkswagen functions and creates value – in terms of it’s “eBusiness” processes including; buying and selling goods and services, delivering customer service, processing payments, managing production control, collaborating with business partners, sharing information, human resource management etc.  Do some research and post your response by sharing at least one additional example other than VR of some sort of digital disruption Volkswagen could also take advantage of to differentiate itself from competitors.


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