Due by 6/28/20 Explain how business writing affects business outcomes. Describe the environment within which business messages are sent and the issues facing business correspondence. Develop clear and concise letters and memos in various media formats. Integrate business decision making and analytical thinking skills into written correspondences. To Do: Read: Chapter 3 – Communication Challenges in a Diverse, Global Market Watch: Lesson 05 – Lecture Video Due 6/28/20 Lesson 05 – Discussion Please watch the following videos. Based on your readings in the text or other research, discuss your thoughts about these videos. What are some suggestions for avoiding cultural ‘gaffes’? Were there any suggestions that surprised you? Based on your experiences with those from other cultures, are there other tips you could suggest? Have you ever made one of these cultural mistakes? If so, what were the consequences or situation? Watch Video Top 10 EPIC Advertising Translation Fails User: n/a – Added: 2/22/17 YouTube URL: http://www.youtube.com/watch?v=_pHWZ_XNij8 Watch Video Cultural Gaffes at Home and Abroad User: n/a – Added: 9/25/10 YouTube URL: http://www.youtube.com/watch?v=qHRcAPTxw0k Watch Video HSBC Funny Culture ads ( Subway, Bart, Golf ) User: n/a – Added: 11/27/12 YouTube URL: http://www.youtube.com/watch?v=GOHvMz7dl2A Lesson 05 – APA Exercise Complete the Practice your APA Style proofreading skills exercise. Lesson 05 – Reading Response #1 Due 6/28/20 After reading the attached article, your job is to provide a very brief summary, analysis, and evaluation. We can define these important concepts as follows: Summary- A formal, logical, consistent way of highlighting the main points. Purpose: In school – to quickly and accurately describe something you have read In professional life – to provide a faster-to-read version of the material to other readers In personal life – to reflect as accurately as possible on people, events, and one’s memories of them. Analysis- A taking apart of something to show its parts or pieces, often using a special system, theory, or set of theories. Purpose: In school – to think more about a subject and/or to apply the methods of an academic discipline to a specific text In professional life – to apply a system or idea to a specific situation so that others understand how to use something In personal life – to examine one’s own thoughts, actions, and motives logically and consistently from a variety of perspectives. Evaluation- A judgment of the value of a text to society or the quality of the way it is argued or organized. Purpose: In school – to show how well or poorly something has been done, or its effects on others beyond its main ideas In professional life – to help decide who to hire, how well people are doing, and the quality and style of your own work In personal life – to look not so much at the contents of one’s own thinking and acting, but rather at the quality and value of that thinking and acting. Each response should be no less than 500 words and no more than 750 words. You should provide in-text citations (APA style) and a reference page (APA style). Using Social Media Lesson 6 Discussion Due 6/28/20. Your initial post should be at least 200 words. Readability sounds like a fairly subjective term. What are some of the guidelines offered in the text to help readability? Now think about things that you read at work, or in your academic life. List some things that help keep you focused as a reader. What are some things that usually make you lose focus or interest in a message? Lesson Group Wiki #2 Due 6/28/20. For each of the four wiki tasks, you will work with your group (using the wiki platform in Blackboard) to create a business document. Each wiki assignment has a specific scenario (evaluating a job candidate, outlining cybersecurity protocols, etc.) and you must respond with the appropriate document type that is written and revised to a high standard. Each of you should work on planning, writing, and revising the document. I do not want one person drafting the document and everyone else working on editing or revising. This task requires collaboration from beginning to end. The completed documents are usually only one page in length, so every word counts. Group Wiki #2 Your business recently purchased a product ( XJ 11 widgets, 50 cases) from a vendor and are your supervisor is unsatisfied with the quality of the product found in 30 cases. Now, you are tasked with contacting the vendor to apply for a refund, exchange or credit for the product. You are unaware of the vendor’s return and refund policy. Write a letter to your sales representative ( Mr. Brock Sampson of OSI industries) requesting information about the refund policy and in your letter/ email, write: Why you are writing Why you are seeking a claim or adjustment What actions are acceptable or that you expect Lesson 6 APA Excercise. Complete the Practice your APA Style Proofreading Skills exercise. Due 6/28/20
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