Friends Apoorva and Mihr own “Instacart” in the emerging sharing economy. They are very interested in making plans for improving their business. Apoorva says to Mihr: “We should be benchmarking what some of the successful grocery delivery services are doing.” Mihr responded; “I don’t think we should only be interested in our direct competitors. Why don’t we look at benchmarking against entirely different<a href=”https://www.homeworkgain.com/downloads/businesses-4/”> businesses</a> as well?”
What do you feel is the best approach with benchmarking here? What types of performance measures should a business like Instacart be benchmarking? Examples – Customer satisfaction ratings. Time from order placed to goods received. List 7-10. What are some of the specific companies within their industry and/or outside of their<a href=”https://www.homeworkgain.com/downloads/businesses-4/”> industry</a>, that Instacart should benchmark performance measures? Explain why you selected these performance measures and these companies.
Example – Instacart should measure time from order placed to goods received against Amazon because … They should also measure…
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