Event Plan Component : Situation Analysis

As you have learned, this component in a public relations plan provides an analysis of the current events and situation at the organization. It should include a brief organizational history. You must use appropriate headings, subheadings and organization. Remember that the situation analysis is purely historical. Do not include what you are proposing to do or change. It is essential that you correctly cite sources, that you do not lift text from source including web pages, etc.

To complete the situation analysis,

1.Do additional research on your organization, being sure to gather bibliographic information as you go. Confirm the accuracy of your sources, and do not use Wikipedia or similar “third-party” or unreliable sources.

2.Outline. Begin by reviewing your notes, chapters and handouts then preparing an outline of your headings and subheadings.

3.Write your situation analysis.

a. A typical situation analysis for a project like this will be 2-3 pages long, but some may be longer. Plan to include any and all information you will need as background for preparing publicity for the event in question. Typical subdivisions for the situation analysis are (customize to fit your needs!)May include the following:

•History of the national organization•Current, newsworthy information (if any)

History of the local chapter or division (if there is one) 1. Current, newsworthy information (if any)

•Description of the special event (if it has been held in the past)

•b. Be sure to use APA style and be sure to properly cite your sources. Go to the Writing Center for help if necessary. Keep everything in third person.

•Include a bibliography at the end. Again, this should be in APA style.

 

PR Special Event Plan Component : Situation Analysis

As you have learned, this component in a public relations plan provides an analysis of the current events and situation at the organization. It should include a brief organizational history. You must use appropriate headings, subheadings and organization. Remember that the situation analysis is purely historical. Do not include what you are proposing to do or change. It is essential that you correctly cite sources, that you do not lift text from source including web pages, etc.

To complete the situation analysis,

1.Do additional research on your organization, being sure to gather bibliographic information as you go. Confirm the accuracy of your sources, and do not use Wikipedia or similar “third-party” or unreliable sources.

2.Outline. Begin by reviewing your notes, chapters and handouts then preparing an outline of your headings and subheadings.

3.Write your situation analysis.

a. A typical situation analysis for a project like this will be 2-3 pages long, but some may be longer. Plan to include any and all information you will need as background for preparing publicity for the event in question. Typical subdivisions for the situation analysis are (customize to fit your needs!)May include the following:

•History of the national organization•Current, newsworthy information (if any)

•History of the local chapter or division (if there is one) 1. Current, newsworthy information (if any)

•Description of the special event (if it has been held in the past)

•b. Be sure to use APA style and be sure to properly cite your sources. Go to the Writing Center for help if necessary. Keep everything in third person.

•Include a bibliography at the end. Again, this should be in APA style.

 

Before completing the analysis, can you please help me with these questions about this project?

19 hours ago
Initial Approval Requirement:

Employer and Special Event Selection In order to complete components 1-4, you must select an employer and special event. You’ll submit your choices in writing in order to receive approval and feedback. Respond to the following items in order, and type the question in addition to your response. Don’t rely on Wikipedia or similar unreliable sources.

1.What is the name of the organization?

2.What products / services / ideas are provided by this organization? Is the organization a nonprofit?

3.Are there strengths or weaknesses for this organization? Is the organization “in the news?”

4.What is the special event?

5.What is the purpose of the special event?

6.Has the event been held before?

Your employer and event selection submission is not graded, but you must receive timely approval of your employer and special event in order to have any of your subsequent work graded.

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